A man work like a horse, ride a mortar-cycle, wear the genuine with spirit, and sometimes run a risk...
That guy in the screen of that day, that good old days of America, we pay the respect and live like that. Because our work is tough, our ware ought be tough, because we ride, our ware ought be cool, because we live with it, the quality ought be guaranteed. Back in the days, American made had the quality, the spirit, and the toughness. And this is why we are attracted and inspired by the authentic American vintage ware and the life.
In 2014, RUGGED ROAD began as the authentic vintage clothing retailer in Williamsburg, Brooklyn, New York,and in 2015, we launched RUGGED ROAD MFG. In everyday basis, we observe and study the vintage clothing from worldwide to further pursue the coolness that we believe, in addition manufacture the handmade daily accessories at the studio in Brooklyn.
"Life Is Tough, but Tougher Is Better. Choose the RUGGED ROAD."